Using embedded fintech to modernize the entire legal industry with Keri Gohman

Technology has permanently transformed industries, and legal technology, in particular, has had a profound effect on the practice of law.

Instead of law books, there are now online databases. Instead of paper copies, there are digital contracts. Managing clients from your smartphone is normalized.

Legal technology has redefined law, bringing efficiencies and simplification to everyday tasks.

Today, Keri Gohman, Chief Executive Officer at CARET, discusses specific use cases for vertical solutions and why there is still so much opportunity for massive growth in the legal industry.

Highlights include:

- How is CARET different from other practice management solutions?

- The role embedded fintech plays for business management within law firms.

- How to talk to an organization in its early stages about the opportunities of embedded fintech.

- Why you should start marketing new features as they get added to your platform.

- Horizontal versus vertical solutions.

- How will AI affect small and medium-sized businesses in the future?

Any specific guest you'd like to hear on the show? Leave your suggestions at https://www.smbtechinnovators.com/

Thanks for listening to SMB Tech Innovators, powered by Gusto | Embedded Finance, Vertical SaaS, Payroll API. If you enjoyed this episode, hit the subscribe button and never miss another insightful conversation. And be sure to leave a review to help get the word out about the show.

This episode of The SMB Tech Innovators Podcast is brought to you by Gusto. Gusto has spent a decade building and testing its payroll, tax filing, and compliance infrastructure, which is available as a robust set of APIs so you can develop custom-tailored payroll solutions.

For more information, go to https://gusto.com/


#SMB #Fintech #Innovation #Saas #HR #Payroll #SmallBusiness

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The easiest way to stand out in the insurance industry through tech with Mauricio Comi

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How embedded financial services support both SMBs and the tech platforms they use with Prashant Fuloria